There have been several articles and family discussions on the ridiculous nature of the Black Friday craze, addressed in two points. The first is the near-rioting in stores and outlets, and the second is that sales for Black FRIDAY start on Thursday. Black Friday originated as having been a day where the stock markets were in the black, positive, instead of in the red, negative. It was such a substantial difference as opposed to most other days on the market that it became known as Black Friday. It also just happened to always occur the day after Thanksgiving, fortunately a predictable Thursday, and a time for generous giving and being thankful for what we are graced with (family, friends, possessions, and just people in general). I would like to address how and why each of the two aforementioned points came about.
The catastrophe that is Black Friday shopping is caused by one thing: the illusion that deals will exist one moment and be gone the next. Somehow, the masses have programmed themselves to believe that they must have a product then or it will be out of their grasp at the deal price forever, leading to the violence over goods. Every other time that sales occur, from Veteran’s Day to Pre-Christmas shopping, there are absolutely no riots nor violence over items in stores. The illusion of a limited price reduction is to blame, and it would be a very hard case to make to prove otherwise. It also may be wise to note that the masses of people that turn out for these illusions creates additional chaos, as stores are not intended to handle the mobs that come with Black Friday, and are often overwhelmed. This is why the most common injury to shoppers is being trampled by frenzied buyers.
The second major issue that I have heard many, even in my own family, bring up is why there are Black “Friday” sales that start on Thursday, Thanksgiving. They say it takes all the fun out of it, takes away from the true spirit of the event, and a whole lot of other ridiculous things that would certainly put the big box stores to shame. I would argue that they are being quite dissonant in their own thinking. I have never heard these points being discussed when there are month-long Veteran’s Day sales, nor memorial day sales, nor Christmas, Easter, Fourth of July, and just about any other holiday that one can think of. Just for Black Friday. My next argument would be the capitalist side of me coming out, saying that participating companies make more money that way. It is truly amazing that I have to even discuss this. It seems like these points should be quite obvious, but obviously I was quite incorrect.